SERGE GAINSBOURG PT. 2–PREDICTING MTV?

Here is a remarkably cool musical short from 1964 featuring Serge Gainsbourg in his first iteration as suave, well-dressed, cool and disaffected young Parisian. (As the week continues we’ll get to the later loutish, unshaven, drunken and darkly funny Serge). This appears to have been made as a television featurette which resembles nothing so much as an MTV video from two or more decades later. I’ll let the intense stylishness of the entire enterprise speak for itself. Meanwhile, in attempting to figure out more about the show that it was made for, I asked Google to read the French caption under the video and translate it into English. This is what it came up with:

For the program of the TSR neither fig nor grapes, Serge Gainsbourg sings his boredom published in 1958 on his first album.

Ah, the French. They are a funny race…

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