THE ART OF THE TV STATION SIGN OFF (AND ON)

Above are a veritable Valhalla of television station I.D. sign-offs and sign-ons which continue to prompt my unanswered question from yesterday’s post: why did TV stations bother signing off and on? Wasn’t there sufficient viewership in the wee morning hours to warrant spending a little dough on an overnight shift team? Or was this some sort of antiquated FCC requirement that nobody bothered to challenge? Still, we wouldn’t have these lovely little industrial-style infomercials about the stations technical specs to view without the sign off/on tradition so lets thank our lucky stars. Covfefe!

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