Movies 'Til Dawn Blog

‘SHASTA’–THE FORGOTTEN COLA

Above are two marvelously elaborate one-minute TV spots for Shasta Colas. Both are period pieces that reference silent comedy filmmaking –and both are elaborately conceived (especially the first) and beautifully executed. Which is quite the opposite of the product they’re shilling for. Shasta was (and still is) a quite dreadful

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GO ON, BE A ‘PEPPER’ (NOT ‘PEEPER’)

Over the past couple of days we’ve discussed the iconic Burger King jingle ‘Hold The Pickle Hold The Lettuce’. Having beaten that dead horse to death again, let’s move onto another iconic advertising jingle for a crappy product. Above is the ‘Wouldn’t You Like To Be A Pepper Too’ ear

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THE HISTORY OF BURGER KING (COMMERCIALS)

Yesterday we explored two versions of Burger King’s most famous jingle (indeed one of the most famous jingles in TV history) ‘Hold The Pickle, Hold the Lettuce…’ But before that ad got into the collective consciousness, the hamburger chain tried any number of different advertising approaches. Above is a reel

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BURGER KING; HAVE IT YOUR OWN DAMN WAY

One of the greatest of all ear worm TV commercial jingles was the 1970s masterpiece “Hold The Pickles, Hold The Lettuce” written for the fast food giant ‘Burger King’. Why this particular jingle has stuck in the collective minds of those old enough to remember it is a bit of

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LISTENING TO LOCAL RADIO IN 1939

This is a pretty nutty find. It’s close to six hours of a normal broadcast day on a local Washington D.C. radio station, WJSV, on September 21, 1939. In other words, if you were a housewife sitting around your house and put your radio on in the background and left

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THE FLINTSTONES SMOKED WINSTONS?

https://www.youtube.com/watch?v=5Roptw1AGp8 I never knew there was a black and white version of ‘The Flintstones’. That’s no doubt because when the show aired in syndication in the 1970s (which is when I saw it) black and white was felt to be undesirable to the children who were watching the show. Far

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‘CHARLIE’–KIND OF FREE, KIND OF WOW

https://www.youtube.com/watch?v=usrhAo9KOCUhttps://www.youtube.com/watch?v=t1WX9znN7CE The commercial campaign for the Revlon fragrance ‘Charlie’, which debuted in 1973, was centered around a very hip little jingle which accompanied model Shelley Hack as she strode confidently through a club, onto a boat, getting out of a nifty 1930s Dusenberg etc. Further hip-ifying the campaign was the

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KTTV–A SYMBOL OF LOST YOUTH

Readers of this blog are perhaps familiar with my obsessive love for the KTTV Channel 11 logos of the 1970s. KTTV was my go-to home channel for my entire youth, with their schedule heavy on old movies (they had the MGM library), the Ben Hunter Matinee every weekday at noon,

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THE TEN SECOND COMMERCIAL–A JON BYK JOINT

During the 1970’s thru the 1990’s, Jon Byk Advertising created numerous 10 second TV spots, many of them for local Los Angeles businesses. Thanks to their short length, 10 second spots were effective as they could played hundreds of times during the programming day, sometimes saturating a specific hour-long show

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DAYTIME TV COMMERCIALS FROM 1971 CAN BE FUN!

Here’s a nice little (fifteen minute) collection of daytime commercials aired on Chicago’s WGN-TV station in 1971. Since they are specifically daytime they lean heavily on kids toys and amusements, many of which are defunct. Ronald MacDonald was still appearing live at McDonald’s locations back then. A woman named Mrs.

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